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Making the Right Plans for Your Organization

Healthcare Market Research | StrategyGen.comMaking the right choices as the healthcare industry changes is never simple when you are making the choices on your own. StrategyGen is prepared to assist you with all of your organization’s healthcare market research needs. We have insider knowledge of the industry, which gives us the ability to delivery exceptional research that targets the right market segments. Additionally, we ask and answer questions of our clients, making sure you have the knowledge to make the right strategic choices.

There is a wide array of benefits to hiring our business for your organization. We can help your organization improve your position in the market, provide you with accurate market forecasting, and help you discover new market opportunities that you may have not thought of or considered viable. By doing studies, program evaluations, and analyzing impact, our business reviews data on your organization, synthesizes it, and provides recommendations for to improve your business.

Don’t go another day without assistance from StrategyGen. Our company is currently standing by, ready and willing to provide your organization with valuable healthcare market research that you won’t find from other companies. Contact us today and see why we have become one of the top providers of marketing and strategic research.


Improving Safety and Comfort for Your Patients

P:atient Safety and Quality Improvement | StrategyGen.comOne of the great services the team at StrategyGen provides to you is patient safety and quality improvement assistance. We are dedicated to offering your hospital or medical organization an accurate and reliable set of measures of patient-centeredness that can be implemented consistently throughout the country. Let us make things simple for you!

Developing and helping you maintain quality measures that work is one of the great benefits of hiring StrategyGen. Our team develops work plans, helps you find issues to monitor, and makes recommendations on how you can improve your overall quality. Some of our benefits include:

  • Reducing Hospital Acquired Infections – Our staff looks at the causes of hospital infections at your locations, identifies the major issues, and offers prevention recommendations.
  • Increasing Patient Satisfaction – Feeling comfortable is very important for your patients. We help you increase comfort, making them feel as comfy as possible.
  • Providing Informative Interactive Dashboards – We offer dashboards that can lay out all of the quality metrics, helping you see how our services are changing things.

Taking a look at your safety standards is simple when you have StrategyGen on your side. We have years of experience with healthcare strategies and solutions. As an 8(a) certified small business, we make sure that all of your contract requirements are met.


Chamber of Commerce Will Fight to Change ObamaCare’s Employer Mandate

The head of U.S. Chamber of Commerce, Thomas Donohue, vowed Wednesday January 8th 2014 to fight ObamaCare’s so-called employer mandate along with other onerous provisions. Even though the “law’s requirement on mid-sized and large businesses to provide health coverage to workers was delayed by a year, Donohue said the Chamber still plans to lobby against that mandate in 2014.”

Donohue states, “We’re not going to get rid of [the Affordable Care Act] so we’re going to have to find ways to make it work,” Donohue said afterward. “It’s a massive tax bill. It’s a massive rules-and-regulations system. And lots of people are worried about how they are going to get their health care.” The Chamber of Commerce will work on repealing “onerous health care taxes” to help repeal, delay or change the employer mandate. This will hopefully give companies and small business employers more flexibility and options for employee health insurance plans.

Despite what the Obama Administration claims, many businesses are going through a hiring freeze so they do not exceed 50 or more employees. Small businesses are cutting hours and letting go employees because of the new employee health insurance mandates.

The Chamber of Commerce has expressed their concerns about ObamaCare’s many flaws. They even argued problems that go beyond the HealthCare.gov website.

However, Donohue does acknowledge some of the positive aspects ObamaCare brings to the table. Donohue states, “The administration is obviously committed to keeping the law in place, so the Chamber has been working pragmatically to fix those parts of ObamaCare that can be fixed.”



We Focused on Improving the Quality of Care, Not Necessarily the Delivery of Care

Operations Research (OR) is still considered to be relatively new to healthcare despite the field’s outstanding reputation in physics, industrial engineering, manufacturing, and transportation/logistics. Many discoveries and accomplishments that utilized OR resulted in Nobel Prizes! The US in the past has been so focused on improving the quality of care, that it failed to focus on improving the delivery of care. If healthcare claims a desire to be more efficient and effective in delivering care to their patients, then why not take let the professionals take the lead?

Carter states in his article about Operations Research (OM) and Management Science (MS), “The health care industry faces many of the same issues confronting other industries, but with some significant political differences. If you try working in the health care area without understanding the politics behind the issues, you are asking for some grief. At the same time, health care represents a huge segment of the economy, and it needs our help.” This statement true, could be for several reasons:

1. OR/MS has not been successful more successful in the healthcare field “starting with a lack of interest and support on the part of health care managers. ‘Introduction to OR/MS’ is not a common component of most Masters of Health Administration programs.”

2. There is an attitude that OR diverts funds away from direct clinical care. “It is difficult to convince managers, particularly in the Canadian system, to divert limited funds away from direct patient care into better administration.” But this belief is in fact the opposite. OR diverts funds in the short term, but actually in the long term, increases funds through better efficiency.

3. To address the elephant in the room, “Unlike any private sector business, no one is really in charge of a hospital. Managers make resource allocation decisions, but doctors decide what the hospital does with those resources. A horizontal cleavage divides the clinical workers from the containment sector, and there is little cooperation between the two.” The author states, “No private industry would survive with the level of waste and inefficiency commonly seen in health care.”

The author addresses the particular issue, “In my experience, one of the major causes of inefficiency in the health care system is what I call ‘localized expertise.’ People working in the health care system are very knowledgeable about their own area but have relatively little understanding of what goes on in the next department.” This creates an atmosphere of different business entities that do not effectively and efficiently coordinate the care of a patient through a health system. This largely results from conflicting interests and lack of communication between both administration and the clinical staff.

Remember, just because an administrator has a first aid kit at home does not make him a doctor just like how a doctor that knows how to balance a checkbook does not make him an administrator. It takes both parties cooperation, understanding, and respect for the other’s field.



Avoid the Language Barrier

Lutheran Medical Center in Brooklyn, N.Y. embraces their patient’s diverse backgrounds. Instead of fighting against the current, Lutheran Medical Center works along with it. This strategy benefits them, but more importantly, the patient.

In Brooklyn, N.Y. neighborhood, “49 percent of residents are foreign-born”. The hospital also “offers patients written documents, including financial assistance applications, in Spanish, Creole, Arabic, Russian, Mandarin, and other languages when the need arises”. The medical center is able to have access to bilingual staff members because they hire employees who line in the diverse primary service area. These staff members have either the same or very similar cultural backgrounds as the patients who visit the medical center.

To keep the openly diverse environment comfortable for both the staff and patients, the medical center has the staff participate in annual “cultural competence training”. For example, “some patients struggle to communicate in English because they think it is required. Lutheran Medical Center staff are trained to recognize when that is happening and seek translation assistance from a staff member who speaks the patient’s native language.”

As a result of this strategy, Lutheran Medical Center spend less time trying to capture important medical and financial information, and more time on patient care.



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